We have been working closely with a number of clients on their Google Adwords campaigns and found that many people spend so much money on wasted clicks.

Google AdWords can greatly increase your business revenue if your campaign is correctly setup, there are many things to consider when setting up a google AdWords campaign, here are a few important things to take note of.

1 – Have you researched your keywords and competition
2 – Are you familiar with Negative, Broad Match, Phrase Match Keywords
3 – Have you researched and identified the negative keywords around your campaign
4 – Are your landing pages informative and relevant to the Ad and Keyword
5 – Have you split your campaigns into separate categories and created ads and landing pages for each keyword.

Ecommerce websites are one area that should have plenty of care and time put into a Google Adwords Account, the time you put in will greatly improve your return.

You could find real benefit in speaking with a Web Designer or SEO Professional who is AdWords trained, by doing this they can offer you a overall of your campaign and identify areas where you could be spending money on wasted clicks, optimise your key phrases and landing pages to improve the quality score of the landing page.

By doing this you could see your conversion rate improve and your AdWords spend decrease.

If you would like to speak to us about giving your google AdWords campaign a health check drop us an email at sales@2jdesign.co.uk
We also specialise in Search Engine Optimisation and Ecommerce Web Design

adwords · eCommerce Web Design · google · seo

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